This page provides comprehensive information about how Innovative Foundation Repair uses cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Information We Collect
Cookies are small text files placed on your device when you visit a website. We use them to store information such as your session preferences and to recognize repeat visits. Alongside cookies, we may also collect standard technical information — like your IP address, browser type, and pages viewed — through analytics tools described below.
How We Use It
We use cookies and similar technologies for the following purposes:
- Essential cookies — required for the website to function properly, such as submitting the quote request form.
- Analytics cookies — help us understand how visitors use our site (for example, which pages are viewed most) so we can improve content and navigation.
- Advertising cookies — used to measure the performance of our marketing campaigns and, in some cases, to show relevant ads on other websites.
Cookies We Set
Most cookies we use fall into one of the categories above and are set either directly by our website or by third-party analytics and advertising partners acting on our behalf. Cookies may be "session" cookies, which are deleted when you close your browser, or "persistent" cookies, which remain on your device for a set period or until you delete them.
No cookie in the table below is placed until you press Accept. Until then our tag manager is not loaded at all, so none of these providers can run. If you press Decline, none of them are ever set.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes one visitor from another so visit counts are not double-counted. | 400 days |
| _ga_YEKHS0T6GE | Google Analytics | Keeps session state for our Google Analytics property. | 400 days |
| _gcl_au | Google Ads | Records that you arrived from one of our adverts, so we can tell which adverts lead to enquiries. | 90 days |
| __ctmid | CallTrackingMetrics | Identifies your visit so the phone number shown stays the same as you move between pages, and so a call can be matched to the advert or search that brought you here. | 30 days |
Strictly necessary storage
One item is stored regardless of the choice you make, because it is what records that choice. It is kept in your browser's local storage rather than a cookie, and is never sent to us or to anyone else.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
| ifr-cookie-consent | This website | Remembers whether you accepted or declined non-essential cookies, so you are not asked again on every page. | Until you clear your browser data |
Accepting also allows our call-tracking provider to store a number of additional values in your browser's local storage (names beginning _ctm). These are used only to keep the phone number you see consistent across pages so we can tell which advert or search brought you here.
Third-Party Services
We may use third-party analytics and advertising services to help us understand site traffic and measure marketing effectiveness. These providers may set their own cookies and collect information in accordance with their own privacy and cookie policies. We do not control these third-party cookies and encourage you to review each provider's policy directly.
Your Choices
Most web browsers allow you to control cookies through their settings, including blocking or deleting existing cookies and preventing new ones from being set. Because cookies help our site function, disabling them may limit certain features, such as form submissions. Where required by law, we will request your consent before placing non-essential cookies on your device.
Contact Us
If you have questions about this Cookie Policy, please contact us:
- Email: info@innovativefoundationrepair.com
- Phone: (469) 529-7800
- Mail: 6565 N MacArthur Blvd, Suite 225, Irving, TX 75039